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The Importance Of SEO And Why Your Business Needs It
Search Engine Optimization(SEO)is more important than you could ever imagine
We all know the importance of branding and marketing, but what about search engine optimization? Search engines like Google reward sites with high-quality content.
If you want your blog or online business to grow in popularity then it’s time to start paying attention to SEO.
I have 5 reasons why Search Engine Optimization is vital for your online business/blog.
5 Reasons Why SEO is Essential For Your Business
Organic search is often the #1 source of traffic to your site
75 % of organic traffic comes from Google therefore, if you want your website to get noticed, you would need to optimize your site to please Google’s algorithm.
Keep reading for the SEO checklist, this will facilitate the process of building a Search Engine Optimization strategy for your website.
You Improve User Experience
User experience is vital if you want visitors to stay or revisit your site. When you optimize your site for search, Google recognizes this. Your site will have a much higher chance of landing a page one spot on the search engine results page.
Of course, it’s not so cut and dry, however, boosting user experience is vital if you want to improve your search engine rankings.
Good SEO Builds Credibility
Google released a set of guidelines to provide site owners with some useful information on how they analyze websites. The guidelines emphasized three major keys known as EAT:
🔑Expertise
🔑Authoritativeness
🔑Trustworthiness
Your site needs to demonstrate some level of expertise, authority, and your readers/customers need to trust you. When readers keep coming back to your site, this pleases the Google Gods. Yes, the ever so elusive Google algorithm.